About GNB

Our Belief

You exist for a purpose. There is only one you. Something inside you is calling you into a higher and deeper way of living. Following that call will lead you into the greatest adventure of your life. Rejecting that call will lead you into a life of regret.

You have decisions to make every day. You can settle for the easy, comfortable path wasting the potential stored up within you and find yourself living an unfulfilled life of regret. This is the path most people walk. 

Or you can walk the other path. The one of self-mastery. The one where you seek to grow mentally, physically, and spiritually into a higher, greater, and deeper version of yourself. The path where you use your unique personality, talents, abilities, life experiences and story to bring something unique into the world.

Both paths are hard because life is hard. In fact, it's gnarly. Full of ups and downs, good and bad, nasty and beautiful. But the Gnarly Nomad embraces all of it and keeps moving and taking steps on the path of becoming who they are destined to become...the path of self-mastery.

Sometimes the steps are easy and you're able to run the trail of life. Other times it feels like you can't continue and it's more like a slow walk or even a crawl. But you keep taking the next step, listening to the still small voice calling within you to become the highest and greatest version of yourself. This is the path of the Gnarly Nomad.

You have one life to live. If you work it right, one is all you need. So, wander mindfully.

Our Mission

Gnarly Nomad exists to inspire and challenge you to walk the hard path of mental, physical, and spiritual growth. To help people see and understand their life as a journey not only externally in everyday life, but also internally in their own mind. And to help people walk the trail of life in a way that develops their fullest potential.

We desire to inspire you to get outside in nature. To plan a long hike in a remarkable place. To go on an adventure that will challenge you and be difficult. To help you see the trail as a metaphor for life. But also, to unlock the primal peace that the natural world gives to the human mind. Because we know once it's experienced it's like salvation to the distracted and stimulation addicted mind. 

Our Vision

We will inspire millions of people to walk the path of self-mastery in their own lives. We will use the trail as the metaphor and endurance adventure sports as the vehicle to help people understand the greatness they are capable of. We will create and grow the adventure sports economy and help those who are pushing themselves mentally, physically, and spiritually to get paid for their hard work, discipline, and perseverance. 

In a world where artificial intelligence and automation threaten the purpose of the human being, Gnarly Nomad will help redirect the human spirit in a way that helps them return to nature, physical fitness and following their own unique individuality in a way that is needed to thrive in the modern world.